What Every CDM Must BE-KNOW-DO-DELIVER for Sustainable Success •

O V E R V I E W — CDM MasterClass



  • Business Owners
  • Board Chairmen
  • CEOs


MasterClass seating will be limited to 24 CDM participants for optimal peer interaction.

Offering three distinctive venues:

SCHEDULE — 2-Day Advanced Business Leadership Training Seminars


—Solving Your Toughest Business & Career Challenges

World-Class Senior Leadership Seminar Training

  • MASTERCLASS TIMESMasterpreneurship® CDM MasterClass begins each day at 8:00 A.M. and ends at 5:00 PM both days. There are daily breaks in the Morning: 9:30 AM - 10:00 AM, Lunch: 11:30 AM - 1:00 PM daily and an Afternoon Break: 2:30 PM - 3:00 PM.

  • MASTERCLASS MODULESProgram includes facilitator presentations, extensive peer interaction, case studies, business analysis, crucial action planning, and is presented sequentially in modules as follows:



1.1 WHO are the right customers?

1.2 WHAT do the right customers want?

1.3 HOW to deliver what the right customers want better than any competitor.


Right LEADERSHIP • Essentials of Successful Senior Leadership Strategy

2.1 Strategy Analysis

  • Strategic business goals (vision, mission, strategic objectives).
  • Analysis of the internal and external business environment.

2.2 Strategy Formulation

  • Strategic trade-offs: Making clear trade-offs, and choosing what not to do.
  • Industries to compete in.
  • Unique value proposition compared to competitors.
  • Designing the business to bring intended strategies to reality.

2.3. Strategy Implementation

  • Alignment of necessary resources.
  • Distinctive value chain: Operating differently to deliver on value proposition.
  • Fit across Value Chain: Integrating activity choices across the value chain to fit together and reinforce each other.
  • Continuity of strategic direction over time.
  • Deliver "The 5 CSOs for Sustained Business Success."


Right RESULTS • Crucial CDM Strategy Criteria—When MONEY Matters Most®

3.1 CSO 1Maximizing Business Owner Wealth.

3.2 CSO 2 Optimizing Stakeholder Loyalty.

3.3 CSO 3Neutralizing Company Negatives.

3.4 CSO 4 Excelling in excellence.

3.5 CSO 5Y-Style Leadership.


  • Our Masterpreneurship® CDM MasterClass programs are designed for and open to current business owners, CEOs, and board chairmen exclusively.
  • Due to confidential, privileged, and proprietary program content—business consultants, educators, and trainers may not attend any CDM MasterClass at this time.



Masterpreneurship LLC Senior Partners Business Training Coaching Consulting Specialits

Each Masterpreneurship® CDM MasterClass is personally facilitated by Emerson and Elizabeth Stone both leading international business development experts—helping chief decision makers from all business sizes—Fortune 500, multi-nationals, start-ups, and IPOs more effectively achieve their business objectives. Emerson and Elizabeth both bring over thirty-five years of managerial leadership experience and expertise from separate industries as business owners, CEOs, board chairs, chief decision makers, general managers, business consultants and executive coaches.

  • Emerson Stone is a is a Distinguished Military Graduate–University of Oregon and combat veteran—serving twice in command and in four battle campaigns with the United States Marine Corps. His masters at Oregon was followed by Ph.D. focus on senior leadership development at Harvard University/Fielding Institute. His specialty areas are business start-up success and taking you business to the right level.

  • Elizabeth Stone began her executive career in the apparel industry in New York City training with Saks Fifth Avenue and specializing in sales and marketing. Mid-career Elizabeth with earned operating capital moved to the hospitality industry and became very successful as a restaurant, catering company, and event center business owner. Her specialty areas are intrapreneurship and woman-owned business development.

Despite the facts that Emerson loves sports, martial arts and is an Oregon Duck and Elizabeth's chosen alma mater is NYU and loves theater and ballroom dancing—they still are enlightening, entertaining, humorous, engaging, and offer the leading-edge in Best Practices East-West-Business-Military and are much sought after “Rock-Solid” team presenters at seminars, keynotes, workshops and retreats worldwide.




D E T A I L S — 2-Day Advanced Business Leadership Training Seminars


MASTERPRENEURSHIP LLC since 1972 has become the world’s leading chief decision maker (CDM) business development firm. Our client specific business services are galvanized by our proprietary Masterpreneurship® (Unified Business Model) and When MONEY Matters Most® (Crucial Business Outcomes Assessment)—providing a comprehensive, total-team perspective on (1) strategic competitive advantage, (2) tactical alignment effectiveness, (3) operational excellence, and (4) requisites for sustained superior business performance. Our unique combination of experience and expertise makes us trusted partners to our clients worldwide concerning their most challenging business issues.


The realities of global economic interconnectedness, competition, increased business environment diversity, deregulation and rapid technological change have dramatically raised the bar on what it takes to create competitive advantage—let alone sustain it. The business performance gap between winners and losers has never been greater.

  • Why are so many companies failing?
  • Why are so many managerial leaders at all levels being fired?
  • CDM Strategic decision-making in the context of complex continually changing and ever challenging competitive global economic, ecological, political, cultural, and social environments coupled with the threats of terrorism and natural disasters require innovative business thinking.
  • Balancing competing demands–most especially customer, employee and shareholder satisfaction–within the context of finite resources is the business of the day.


2-day business leadership seminars


"Know your enemy, know yourself, & your victory will not be threatened.
Know the terrain, know the weather, and your victory will be complete."
Sun Tzu



Our two-day flagship program Masterpreneurship® CDM MasterClass is built on the assumption that highly successful chief decision makers have 3 key competencies in common:

1. Right CUSTOMERSFirst, they know precisely who the right customers are, what the right customers want, and how to deliver what the right customers want better than any competitor.

2. Right LEADERSHIPSecond, they are open-minded innovative strategic-tactical-operational thinkers, who know how to diagnose complex problems, collaborate, craft creative solutions, and develop the right business leadership team with total business buy-in and alignment, followed by effective business execution.

3. Right RESULTSFinally, they deliver the 5 Crucial Strategic Outcomes (CSOs) essential for sustained business.

Building and Sustaining Competitive Advantage

Our Masterpreneurship® CDM MasterClass attracts chief decision-makers from around the world with a variety of missions, goals and objectives each sharing in common the desire to develop and deliver CDM leadership for sustained company and career success.

Developing and Executing Breakthrough CDM Strategy

Our Masterpreneurship® CDM MasterClass provides a unique way of integrating strategic analysis, alignment and execution – plus practical guidelines for implementing new strategic directions by helping CDMs identify their sources of value creation in relationship to profitability, desired growth, cost efficiency, risk-appetite, ROI, stakeholder demands, impact on current business and operating models, Triple Bottom Line (TBL), i.e., financial (profit), social (people) and environmental (planet) outcomes, and the identification and most especially delivery of CSOs.

Identifying & Delivering CSOs


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"However beautiful the leadership, you should occasionally look at the results."
Winston Churchill

  • Crucial Strategic Outcomes: Business success starts with identifying and ends with delivering Crucial Strategic Outcomes—the frequent fatal missed-steps in CDM leadership development and delivery. CSOs are those results that are required for sustained business success and represent criteria CDMs must give special and continued priority attention.
  • When MONEY Matters Most®: Our research suggests that among CSOs—5 stand out as Mission Critical and encompass the TBL. We characterize these 5 CSOs as "The 5 CSOs for Sustained Business Success" and have created a mnemonic device "MONEY" for remembering them:
    1. Maximizing Shareholder Wealth.
    2. Optimizing Stakeholder Loyalty.
    3. Neutralizing Company Negatives.
    4. Excelling in Excellence.
    5. Y-Style Leadership.


2-Day Masterpreneurship® CDM MasterClass


• Registration $3,000 per Person

  • Includes all training materials, morning coffee break, and hot buffet lunch each day. 
  • Participants are responsible for their own travel, additional food, & lodging arrangements.
  • Due to varied client room preferences there will not be a room-block for our Masterpreneurship® CDM MasterClass programs.

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BROCHURE: Masterpreneurship® CDM MasterClass


Advanced Senior Leadership Seminar Training

OVERVIEW — Advanced Business Leadership Training Seminars

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→2-Day Insurance Industry business leadership training

RECOMMENDED Journals for Two-Day Advanced Business Leadership Training Seminars for Chief Decision Makers: Academy of Management Executive, Academy of Management Journal, Academy of Management Review, Harvard Business Review, Journal of Business Venturing, Journal of Organization Strategy, Journal of Business Research, Journal of International Business Studies, Journal of Management, Journal of Management Studies, Long Range Planning, Management Science, Administrative Sciences Quarterly, California Management Review, Columbia Journal of World Business Intrapreneurship Theory and Practice, McKinsey Quarterly, Organizational Science, Sloan Management Review, Strategic Management Journal, Strategic Organization, Strategic Intrapreneurship Journal.

SUGGESTED Masterpreneurship® CDM MasterClass Advanced Business Leadership Training Seminars Seminar Offsite Retreat Locations:

Two-Day Advanced Business Leadership Training Seminars for Chief Decision Makers

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PROGRAM CONTENT 2-Day Senior Leadership Seminar Training

The Merger of Management-Leadership-Innovation-Intrapreneurship

KEY CONCEPTS Advanced Business Leadership Training Seminars Seminar
What every chief decision maker must Be-Know-Do-Deliver Diligently for sustainable career and business effectiveness and success.

Bridging the Gap Between Business School and Street-Smarts

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TRAINING BENEFITS 2-Day Advanced Business Leadership Training Seminars

1.Improve you career potential through advanced business leadership training.
2. Move beyond the either/or limits of a management versus leadership mindset.
3. Understand the importance of global business models, especially in terms of shareholder wealth maximization (SWM), corporate wealth maximization (CWM), governance and the building of sustainable shareholder wealth within a multi-stakeholder framework.
4. Upgrade to a unified, holistic view of the organization that aligns and integrates all the major management disciplines into one master mind-set.
5. Build a total-team business for sustainable strategic competitive business advantage through the synergistic merging of best practices East-West-business-government-military-scientific-street smarts.
6. Address personal, team and business change from a flexible response-readiness-fitness framework.
7. Understand your workplace personality, leadership, emotional intelligence, creative style, motivation, stress, and competency potential strengths and weakness and develop Action-Plans to address career success competencies, roadblocks and derailment issues.
8. Update, broaden and optimize you executive management style for continued career advancement.
9. Upgrade your executive decision-making capabilities.
10. Acquire chief executive leadership skills aimed at maximum business impact, personal and top management team confidence building, and better bottom-line performance.

The Fusion of Best Practices East-West-Business-Military-Scientific-Street Smarts

BUSINESS GROWTH LEADERSHIP TOPICS 2-Day Advanced Business Leadership Training Seminars
Strategic Change Management; Competitive Advantage Marketing; Executive Decision-Making; Organizational Security, Safety and Survival; Crisis Action Preparedness and Disaster Recovery; Career Success and Derailment; Multi-Generation Leadership; Corporate Governance and Sustainable Shareholder Satisfaction; Culture and Job Fit; Customer Care; Executive Personality Dynamics plus organizational time management training seminars, time management coaching and time management consulting for your top management team; Emotional Intelligence (EI) and Multiple Intelligences Framework; Executive Workplace Personality Profile; Hiring, Selection, Promotion, and Succession Planning; Leadership Success with Effectiveness; business leadership training Innovation, Intrapreneurship, and Intrapreneurship; Management - Leadership Synergy; Process Improvement, Executive Sustainability Leadership®; Operational Excellence; Use and Misuse of Power in Organizations; Scorecards/Dashboards; Lean Quality Service/Production Excellence; Shareholder Value Maximization; Stakeholder Optimization; Team Building; Strategic-Scenario Planning; Executive Priority-Setting, Executive Time-Stress Management and Executive Work-Life Balance.

ADDED-VALUE 2-Day Business Strategy Seminar

This Masterpreneurship® CDM MasterClass business leadership training seminar is designed to:

• Emphasize Leadership Performance Excellence as exemplified by the Baldrige Criteria: Leadership, Strategic Planning, Customer Focus, Measurement-Analysis-Knowledge Management, Workforce Focus, Process Management, and Results.

• Addressing and synergizing mission essential key concepts from traditional Executive MBA (EMBA), Global MBA (GMBA) and Mini-MBA core and advanced curriculum: Financial Statement Analysis for Executive Management, Global Business and Competitiveness for Executives, Human Behavior and the Management of Organizations, Complex Adaptive Systems (CAS) Integration, Information Technology for Executives, Macroeconomic and Microeconomic Analysis for Executive Management, Managerial Accounting for Executives, Marketing for Executive Management, Operations Management for Executives, Organizational Investment Strategies for Executives, Quantitative and Qualitative Decision Methods for Executives, Risk Management and Uncertainty in Business, Operations Management, Financial Accounting, Organizational Design and Development.

• Cross-walk with the U.S. Office of Personnel Management (OPM) Executive Core Qualifications (ECQs), namely, leading change, leading people, results driven, business acumen, and building coalitions that especially align with individual competencies and requisite team and organization capabilities related to creativity and innovation, external awareness, flexibility, resilience, leadership thinking, vision, conflict management, leveraging diversity, developing others, team building, accountability, customer service, decisiveness, leadership, problem solving, technical credibility, financial management, human capital management, technology management, partnering, political savvy, and influencing/negotiating.

• Proprietary business leadership training advantage.

Corporate Executive Strategy Development Workshop

MASTERPRENEURSHIP® BUSINESS LEADERSHIP MASTERCLASS for achieving sustained success through leadership.

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Our Masterpreneurship® CDM MasterClass can help chief decision makers chart a sustainable successful future for their company. CDMs must develop strategic initiatives to pave the way for sustainable future business success. Of course, drawing up a list of strategic initiatives is easily enough to do. The challenge comes with leadership execution. Do all stakeholders support the proposed organization future? Will the leadership implementation deliver results that sustain? Unfortunately, the majority of strategic initiatives fail, no matter how appealing they seem on paper. Business transformation is a challenging process, especially when it upsets well-established business practices. Strategic initiatives often fail because people are unwilling to change or agree on the proposed changes.

  • Masterpreneurship® CDM MasterClass in business leadership can serve as a catalyst in overcoming resistance to change and avoiding common pitfalls, maximizing the chances that such initiatives will achieve sustainable results.
  • Companies seeking to drive change can certainly derive benefits from our leadership. You will get best results from our leadership facilitators who have a track record of helping business teams choose new directions and mobilize their organizations. Masterpreneurship® business leadership facilitators are actively involved from the outset in helping you draft your plans for organization change. Our leadership experts can provide some of the best options for leadership facilitation and organizing productive leadership.
  • Get the most out of our Masterpreneurship® CDM MasterClass in business leadership. Well-designed leadership help top management teams to refine their strategic priorities, develop plans for leadership implementation and to mobilize the organization by:
    • Realign your leadership.
    • Achieving top management team alignment.
    • Developing unified view of your business context with a global perspective.
    • Helping top executive teams better understand the core competencies the organization needs.
    • Refining the choice of strategic initiatives.
    • Selecting an appropriate monitoring and control process.
    • Developing leadership implementation plans that will cascade immediately into business organization effectiveness.
    • Preparing the follow-up needed to ensure organization change sticks.
    • Refocus your business on the most profitable areas of growth.
    • Maximize full revenue and profitability.
    • Realign the value proposition and redeploy its critical resources against the new leadership.
    • Identifying and getting commitment to what the new advanced leadership should be.
      Mobilizing the organization to align with and execute it.
    • Not all leadership work the same way and their exact design will vary according to what stage your executive team is at with its strategic initiatives.


2-Day Senior Leadership Seminar Training

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